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Anatomy of a Blender, Part 3

Bruce Carlson
16 January, 2013

As with so many things in life, it’s the little things that make a difference. And if our blenders are any indication, all those little things can add up to a modern masterpiece of innovation. Let’s look at a couple more components of our Anatomy of a Blender series. Feature #4: Talk to Me Blendtec

Commercial Brochure Lightroomed Pics-February15,2012-23

What’s in a Square Jar?

Paul Faerber
27 September, 2012

Ever wonder why Blendtec blending jars are square? To understand the answer, imagine you’re a strawberry. And you’re resigned to the fact that you’re about to become a smoothie. If you were dropped into a round blending jar, you’d just get pushed along in a circle, like a super-fast merry-go-round. That’s not so bad for