The Blendtec Blog

Fuel / Nurture / Create

Will It Blend? Stormed The View

Blendtec’s own Tom Dickson rubbed shoulders with Whoopie Goldberg and wowed the studio audience on The View as he Will It Blended a few of his favorite things.

Tom Dickson on Will it Blend?

Q&A with Tom Dickson – Part 2

Did you see our previous Q&A with Blendtec founder Tom Dickinson? Today, we were lucky enough to catch up with Tom again to pick his brain about the famous and popular “Will It Blend” series.

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The Story Behind Will It Blend?

It’s been six years since we posted our first “Will It Blend” video. Have you ever wondered how the idea come about? Our marketing manager at the time, George Wight drew inspiration from watching Tom test the power and durability of blenders by blending 2x4s down to sawdust. Read more about how this inspiration led to the creation of one of the most popular YouTube series.