The Blendtec Blog

Fuel / Nurture / Create

Tom Drinking a Green Smoothie

Q&A with Tom Dickson – Part 1

Tom Dickinson is the founder of Blendtec, and is the man behind the “Will It Blend” videos. He plays a huge role in the company, and does a great job of making sure Blendtec employees are happy and healthy. Check out this Q&A with this amazing guy to learn more about Tom and his vision.

high power blenders

What Makes a High Power Blender?

What does it take to be a high power blender? Power, Capabilities, Technology and Warranty. Why should you care? With all the bells and whistles included with high power blenders you can add more fruits and vegetables to your diet and live healthier in general. Live better, more simple and allow Blendtec to simplify your food preparation time so that you have more time for the people and things you love.

why the twister jar was developed

Why the Twister Jar Was Developed

Is there anything better than dipping a cold, crisp apple into warm, creamy almond butter? People were using their FourSide and WildSide jars by adding oil or stopping the blender mid cycle to scrape partially blended nuts off the sides of the jar to make almond butter. That worked, but Blendtec’s engineers thought there had to be a better way. After much brainstorming and a lab that smelled like almond butter for weeks, we finally came up with the one-of-a-kind Twister Jar!