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About Bruce Carlson

When you put out a great product you need someone to write about it. And working for Blendtec, there's a LOT to write about. Seriously. Brochures, ads, emails. Trade show entries, news releases, packaging. Scripts, merchandising materials, manuals. You name it.

So that's what I do as Blendtec's resident marketing/advertising writer. But when I'm not writing about the most incredible blenders on the planet, I'm digging into fantasy books, building train tracks with my kids and taking pretty pictures of cool stuff.

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Here are my most recent posts

How to Buy Blendtec Commercial Products

Bruce Carlson
12 June, 2013

At Blendtec, our first big splash was in the commercial blending industry. We’re a leading supplier of blending equipment for thousands of smoothie shops, coffee houses, eateries, and restaurants around the world and have been for the past two decades. Are you interested in purchasing a commercial product? Here’s how.

Blendtec® Reboots Website with a Focus on Customer Needs

Bruce Carlson
06 June, 2013

Today, we announced the launch of our new website and online storefront found at www.blendtec.com. The site brings together easy-to-use navigation and rich content filled with numerous recipes, how-to videos, and opportunities for user participation. Our new site is super easy to use, has tons of useful content, and really connects with customers and food lovers in general.

Blendtec Signature Series

The New Blendtec Signature Series

Bruce Carlson
05 June, 2013

We couldn’t be more excited to officially introduce our newest retail blender line: the Blendtec Signature Series. This new model combines many of our customers’ favorite Blendtec features. This blender has a stylish new design, one touch speed control, fun color options and comes loaded with all the jars, recipe books and accessories you’ll ever need.