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About Bruce Carlson
When you put out a great product you need someone to write about it. And working for Blendtec, there's a LOT to write about. Seriously. Brochures, ads, emails. Trade show entries, news releases, packaging. Scripts, merchandising materials, manuals. You name it.
So that's what I do as Blendtec's resident marketing/advertising writer. But when I'm not writing about the most incredible blenders on the planet, I'm digging into fantasy books, building train tracks with my kids and taking pretty pictures of cool stuff.
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Q&A: Inventing the Quietest Commercial Blender in the World
From the beginning, Blendtec has defined the cutting edge in kitchen technology. With the recent release of our newest commercial blender, the Blendtec Stealth™, we thought we’d hold a Q&A with the lead engineer behind the project, David Throckmorton. Q: What is the Blendtec Stealth blender? A: Simply put, the Stealth is the quietest commercial
Anatomy of a Blender, Part 5
It’s the little things. It’s true. When we love a product, much of the time it’s hard to put a finger on exactly why. If asked, we might say, “I don’t know; it just feels right.” The reason it’s hard to nail down why we love a product is that the product has little, often
Anatomy of a Blender, Part 4
Blendtec’s incredible blenders are known for their power. If you’re not familiar with Blendtec’s raw power, just watch any Will It Blend? video, and you’ll see what I mean. But if a powerful motor is the heart of every Blendtec blender, then the jar is the soul. In this installment of Anatomy of a Blender, let’s