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About Bruce Carlson

When you put out a great product you need someone to write about it. And working for Blendtec, there's a LOT to write about. Seriously. Brochures, ads, emails. Trade show entries, news releases, packaging. Scripts, merchandising materials, manuals. You name it.

So that's what I do as Blendtec's resident marketing/advertising writer. But when I'm not writing about the most incredible blenders on the planet, I'm digging into fantasy books, building train tracks with my kids and taking pretty pictures of cool stuff.

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Here are my most recent posts

Will It Blend? Stormed The View

Bruce Carlson
28 August, 2013

Whoopie Smoke! Don’t breathe this. Blendtec’s own Tom Dickson rubbed shoulders with Whoopie Goldberg and wowed the studio audience on The View as he Will It Blended a few of his favorite things. The View is the fourth-longest running national daytime talk show in history and is currently in its 16th season. It features (usually) five

Blendtec Snags 2013 Gold Innovation Award

Bruce Carlson
02 August, 2013

Award reflects commitment to innovation and improvement. Blendtec has earned the Gold Innovation award from Housewares Executive, a premier source of news, analysis, and market intelligence for the consumer housewares industry. Blendtec beat out other leading brands to secure the coveted award. Judging was based on innovations delivered by Blendtec’s Signature Series™ and Stealth® lines of

Nothing says "love" like creamy warm nut butter.

BlogHer13 was phenomenal. Thanks for all the love!

Bruce Carlson
31 July, 2013

We were thrilled to take part in BlogHer13 in Chicago and to meet all the excellent/remarkable/wonderful/[insert superlative here] bloggers and industry leaders who attended. Blendtec certainly saw a lot of love at our booth at the expo as we served up tropical smoothies; spinach and kale milk shakes; and warm, creamy nut butter produced on location in