The companies will showcase their first joint product offering—a blended ice/beverage station—at the National Restaurant Association show May 18–21, 2013
OREM, UT, May 9, 2013 – Blendtec®, a top manufacturer of high-end blenders, and Lancer®, a leading manufacturer of beverage dispensing systems, have entered into a joint-development agreement and will be showing a prototype of their first joint product offering at the National Restaurant Association (NRA) show this month.
The new platform is an automated station for making smoothies, frozen coffee drinks, and other beverages using refrigerated bag-in-box (BIB) ingredients and ice. This beverage station will give restaurants and other foodservice operators a fast, efficient, fully-contained system to expand their menus with popular smoothies and other cold beverages. When released, the beverage station will be commercially available for a unit price of under $9,000 with qualifying volumes.
“Smoothies are seeing tremendous growth in the beverage category and are becoming a mainstream offering in fast-food chains and restaurants,” said Reed Beus, CEO of Blendtec. “We’re excited to partner with Lancer to provide a complete solution that lets chains offer their guests high-quality fruit and dairy-based drinks.”
The new beverage station holds up to eight different refrigerated BIBs, which can include fruit purees, smoothie bases, coffee and dairy ingredients, and other ingredients. The unit features simple touch screen controls for selecting the flavor and size, and the cabinet contains refrigerated storage space for whipped cream and other add-in ingredients. Additionally, the beverage station has a built-in jar rinsing station, jar storage, and cup and lid dispensers.
“Efficiency and speed of service are priorities for many chains,” said Luis Alvarez, president of Lancer. “This blended ice/beverage station automates many of the traditionally manual processes involved in blending specialty drinks.”
Key Features
- Designed for up to 8 refrigerated BIBs
- Perfect for all-natural fruit purees, syrups, coffee, yogurt, and other ingredients
- Simple visual touch screen controls
- Customizable drinks with onboard programming
- Powerful 15-amp Blendtec® blender to handle tough blends and add-ins
- Built-in jar rinsing/drying station
- 25-pound insulated ice hopper
- Refrigerated storage for whipped cream and add-ins
Benefits
- Provides healthy, all-natural fruit and dairy-based beverages
- Fully contained system simplifies installation
- Increases speed of service
- Produces consistent results
- Reduces waste
- Easily customized to make new menu items
- Simple controls minimize user error
- No-tend operation allows multitasking
- Priced competitively
During the NRA show, visit Lancer’s booth (#5607) to see a prototype of the new beverage station.
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About Tim Provost
I love working at Blendtec. It’s something special to be an integral part of a company that is its industry’s innovation leader and that’s growing faster than any of our competitors. It’s an opportunity I’d never want to miss.
I love competition in business and in sports. I love to see my coworkers excel because it only drives me to work harder and smarter. In the end, we have all improved professionally and personally. I am really active year round with all that Utah has to offer. Skiing in the winter, golfing and softball in the summer as well as camping year round all over the state with my wife, three girls and one boy. I am a high energy type that is always going at all hours of the day. I enjoy working and playing hard with my good friends and coworkers. Whoever said work was work has not spent time in my shoes!
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